NorthBay Solutions Joins AWS Generative AI Partner Innovation Alliance to Drive AI Transformation

NorthBay will bring industry- and region-specific expertise to accelerate AI adoption across diverse sectors.
Today, NorthBay Solutions announced its collaboration with Amazon Web Services (AWS), an Amazon.com, Inc. company, as part of the newly formed AWS Generative AI Partner Innovation Alliance. This initiative is designed to scale and expand the reach of the AWS Generative AI Innovation Center (GenAIIC), a program that helps AWS customers successfully build and deploy generative AI solutions.
Initially launched in June 2023, the AWS GenAIIC connects customers with AWS AI/ML scientists and strategy experts, helping companies envision, identify, and develop generative AI solutions. Notably, more than 50% of the proof-of-concept solutions developed through the GenAIIC are now in production for customers.
As a key member of the Partner Innovation Alliance, NorthBay Solutions will leverage the GenAIIC’s proven methodology and collaborate with AWS to help more customers globally access essential resources for proof-of-concept and production implementations. NorthBay will bring industry- and region-specific expertise to accelerate AI adoption across diverse sectors. By aligning with AWS’s infrastructure and resources, NorthBay can enhance its AI innovation pipeline, expand its service portfolio, and solidify its role as a trusted advisor for organizations seeking transformative AI solutions worldwide.
"At NorthBay, we specialize in helping businesses accelerate their AI-driven transformation by providing scalable, secure, and customized solutions," said John Flavin, COO at NorthBay Solutions. "Through the Partner Innovation Alliance, we'll collaborate closely with AWS and our Customers, working backward from their business objectives/goals to create a GenAI solution to enable ROI/KPI achievement. These solutions also allow the Customer to confidently and responsibly leverage the power of generative AI."
Read This: NorthBay Solutions Achieves AWS Generative AI Competency: Revolutionizing Enterprise AI
About NorthBay Solutions
NorthBay Solutions is a leading provider of cutting-edge technology solutions, specializing in Agentic AI, Generative AI MSP, Generative AI, Cloud Migration, ML/AI, Data Lakes and Analytics, and Managed Services. As an AWS Premier Partner, we leverage the power of the cloud to deliver innovative and scalable solutions to clients across various industries, including Healthcare, Fintech, Logistics, Manufacturing, Retail, and Education.
Our commitment to AWS extends to our partnerships with industry-leading companies like CloudRail-IIOT, RiverMeadow, and Snowflake. These collaborations enable us to offer comprehensive and tailored solutions that seamlessly integrate with AWS services, providing our clients with the best possible value and flexibility.
With a global footprint spanning the NAMER (US & Canada), MEA (Kuwait, Qatar, UAE, KSA & Africa), Turkey, APAC (including Indonesia, Singapore, and Hong Kong), NorthBay Solutions is committed to providing exceptional service and support to businesses worldwide.





